Competitive intelligence involves analyzing competitors’ SEO strategies, backlink profiles, content performance, and keyword rankings. Businesses can use this information to benchmark their own SEO efforts, uncover areas for improvement, and gain a competitive edge in search results.
Brian Bateman is an experienced IT professional with over 30 years of experience in the field. Since 1998, Brian has been providing expert e-commerce website development, search engine optimization, and internet marketing services to clients across a range of industries. He is recognized as an expert in his field and has helped many businesses achieve their digital marketing goals.
In addition to his work in the IT industry, Brian is a successful entrepreneur and business owner. He is the owner of a newspaper in Sheboygan, Wisconsin, which can be found online at https://sheboyganlife.com. Additionally, Brian is a mentor to young journalists through DOYJO (Discover Original Young Journalists Online) at https://doyjo.com. He is committed to giving back to his community and helping the next generation of journalists succeed.
Brian is also an accomplished blogger and writer. He currently runs a popular healthcare blog where he frequently shares his insights and perspectives on business, money, healthcare, digital marketing, and leadership. With a passion for sharing his knowledge and helping others succeed, Brian has become a respected authority in the digital marketing and healthcare communities.
Optimize your lead capture forms with CRO tactics like minimal fields, progressive profiling, and submission incentives to boost user conversions.
Send automated cart abandonment emails with enticing product descriptions, images, and clear CTAs. Offer discounts or incentives to encourage completion.
Data analysis and segmentation help deliver tailored content to specific audience segments. Analyze open rates, click-through rates, and subscriber behavior to refine your targeting.
Advanced CRO techniques include multivariate testing, split URL testing, personalization algorithms, machine learning-driven optimization, and predictive analytics. These techniques require more sophisticated tools and methodologies…
Schema markup helps search engines understand content better, resulting in rich snippets and potentially higher click-through rates in search results.
AI can analyze content for E-A-T factors and suggest optimizations to improve expertise, authoritativeness, and trustworthiness. This positively impacts SEO rankings.