Business Administration digital marketing option

Digital marketing is starting to replace many traditional marketing jobs as more advertising moves toward digital. Companies that hire digital marketers include ad agencies, public relation agencies, large brands and large corporations. Oregon State University Instructor, Mark Van Order discusses the digital marketing option within the OSU Bachelor of Science in Business Administration program. Students are exposed to search engine marketing, digital marketing platforms and marketing analytics. They will create digital ad campaigns for a real hands-on experience. Digital marketing is changing daily, so it keeps you on your toes.

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